Floor price — your hard minimum
The price below which your repricer will never go, no matter what competitors do. Calculated automatically from your cost, FBA fees, referral fees, and target margin — or set manually per SKU.
Your repricer should never sell below cost.
Aggressive strategies are great — until a race-to-the-bottom drives your price under your breakeven. Repricefy enforces floor, ceiling, and gateway boundaries on every single repricing action.
Ceiling price — your hard maximum
Caps how high you'll go, even when the market lifts. Stops you from accidentally listing at $999 because every competitor went OOS at the same time.
Price Gateway — minimum margin per unit
A second layer below the floor. Defines a minimum profit-per-unit (in dollars or %) that the repricer must always preserve, even when supplier costs change. The gateway recalculates as your cost moves.
Margin-aware fee calculations
Floors and gateways are computed from real fees — FBA fulfillment, referral, storage, inbound — not flat estimates. Your minimum prices stay accurate as Amazon's fee schedule and your product weight change.
Set it once. Sleep at night.
Price protection runs on every repricing decision. You don't have to babysit your strategies anymore.
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